by heather townsend | 13, Jul 2017 | Account management, Client service, Extraordinary client service, Winning new business
How to use extraordinary client service to generate client referrals FollowFollow FollowFollow Many small accountancy firms rely on client referrals as their primary means of acquiring new clients. One of the ways to maximise your client referrals is to deliver...
by heather townsend | 5, Jul 2017 | Account management, Choosing your niche, Marketing, Referrals, Winning new business
Buying behaviour for accountancy services has changed. Have you kept up? FollowFollow FollowFollow The way people buy accountancy services has changed, and continues to evolve. Be honest, you know buyer behaviour has changed; but has your behaviour changed? Do your...
by heather townsend | 1, Jul 2017 | Becoming an advisory led firm, Strategy
5 reasons why the shift to becoming an advisory led firm has accelerated FollowFollow FollowFollow There is lots of talk about accountants shifting from compliance to advisory work within their firms. But what does it mean for a typical small practice to go from...
