Posts by Becky Rogers
6 ways to increase revenue without spending a penny on marketing
6 ways to increase revenue without spending a penny on marketing The fallout from Covid-19 has been extensive. Too many companies (even accountancy firms) have lost a substantial amount of business, some of who have even been forced to declare bankruptcy or shut their doors for good. Even now, too many accountancy firms are still…
Read MoreWhy you should be setting KPI’s for your firm and your team (and how to do it!)
Why you should be setting KPI’s for your firm and your team (and how to do it!) In today’s business world, it is more important than ever to set key performance indicators (KPIs) for your firm and team. Why? Because KPIs are metrics that tell you if what you’re doing is working or not! We…
Read More9 easy steps to actually get results from your business development efforts
9 easy steps to actually get results from your business development efforts Business development isn’t just about winning new clients, it’s about nurturing existing client relationships so that they stay with you for the long term. Numerous studies have shown that one of the biggest challenges for accounting firms is attracting and developing new business,…
Read MoreWhy you need to plan to protect your firm when a key fee earner leaves (and 5 steps to do it)
Why you need to plan to protect your firm when a key fee earner leaves (and 5 steps to do it) I love the saying “hope for the best but prepare for the worst” because it merges two very important qualities: optimism and realism. It’s no good being overly optimistic and believing that everything will…
Read More4 ways to build your business, not your workload
4 ways to build your business, not your workload When you’re firefighting through your days, it can be difficult to imagine taking some time to actively build your business. After all, it feels like you don’t have any time to do anything. You spend so much of the day putting out fires that you end…
Read MoreCalculating client value: how to find the value in your current client base
Calculating client value: how to find the value in your current client base Not all clients are created equal, yet all accountants seem to have the same client spectrum. At the bottom, there are the nitpickers, the time-wasters and energy drainers (also, usually the lower fee payers). Then, as we ascend the spectrum, clients get…
Read MoreHow to have the right mindset for growth (when you can see so many businesses struggling)
How to have the right mindset for growth (when you can see so many businesses struggling) Contrary to what many of us believe, a recession doesn’t mean that business stops. Sure, there are job losses and money is tight and clients are being more cautious about where they put their money, all of this is…
Read MoreHow to reliably attract the right kind of clients who value what you and your firm do
How to reliably attract the right kind of clients who value what you and your firm do For many of us, the pandemic has shed some light on the things that matter. Yes, it has caused quite the chaos by overrunning hospitals, forcing a global lockdown, and preventing us from enjoying the liberties we’re used…
Read MoreHow to re-find your desire to grow your small accountancy firm
How to re-find your desire to grow your small accountancy firm When you’re tired, drained or overwhelmed (or all three if you’re feeling like me almost a year into the pandemic), your prefrontal cortex or ‘thinking’ brain is running on energy reserves. This means you don’t have the energy to innovate and do things differently;…
Read MoreThe promises and pitfalls of hiring an apprentice
The promises and pitfalls of hiring an apprentice So you want to grow your team, but you’re unsure whether hiring an apprentice is the way to go? If you’re at the point where you can’t take on any more work or, to grow your business, you need to hire more staff…hiring an apprentice is as…
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