by heather townsend | 16, Mar 2020 | Pricing, Putting up your fees
How to use neuroscience to increase client fees with minimal push back from clients FollowFollow FollowFollow Many small firm accountants are trying to raise their prices for their existing clients. To make this easier, it helps to understand the way in which our...
by heather townsend | 4, Mar 2020 | Pricing, Putting up your fees
How your self-esteem determines how you will price your accountancy firm’s services FollowFollow FollowFollow What does self-esteem have to do with value pricing accounting services? A lot actually. Your self-esteem affects how you feel about yourself and your...
by heather townsend | 19, Feb 2020 | Pricing, Putting up your fees
The Buying Journey: What this means for how you set your fees in your small accountancy firm FollowFollow FollowFollow Pricing services and how to increase client fees is a sensitive topic for accountants who run growing firms. In the following video, I explain the...
by heather townsend | 17, Feb 2020 | Pricing, Putting up your fees
The 5 steps prospects take when they buy accountancy services (and what this means for your firm’s marketing!) FollowFollow FollowFollow When it comes to pricing for accountants, one of the biggest pieces of advice we tend to give is to think about and understand the...
by heather townsend | 12, Feb 2020 | Pricing, Putting up your fees
What is really meant by price vs value? And what this means when you want to increase client fees FollowFollow FollowFollow Are you a small accountancy firm owner considering to increase your client fees? Do you wish you were a master on pricing for accountants? Do...
by Jon Baker | 21, Aug 2019 | Cash, Pricing, Profitability, Putting up your fees
The ultimate small firm accountant’s guide to raising fee levels FollowFollow FollowFollow One of the big problems growing small accountancy firms face is a lack of cash, coupled with many small clients on low fees. You know the ones, the legacy clients. The...
