by Heather Townsend | 11, May 2020 | Content, Social media, Winning new business
The ultimate guide to sharing content on LinkedIn to generate new business for your small accountancy firm. FollowFollow FollowFollow There has never been a better time to market yourself and your firm via LinkedIn at the moment. However, the challenge has always been...
by Heather Townsend | 4, May 2020 | Social media, Winning new business
Cautionary Tale: How NOT to use LinkedIn to drum up advisory business (and actually what does work) FollowFollow FollowFollow LinkedIn Tips For Accountants: Why it is needed This week I received a car crash of a message on LinkedIn. In fact it landed so badly, my...
by Heather Townsend | 20, Apr 2020 | Account management, Client service, Content, Events, Winning new business
7 things your accountancy firm needs to be doing with its marketing right now to ensure it survives the Coronavirus Crisis FollowFollow FollowFollow This week I received the an email newsletter from an accountancy firm I had never heard, using the panalitix platform...
by Heather Townsend | 14, Apr 2020 | Client service, Content, Winning new business
The revenue recovery plan for small accountancy firm owners FollowFollow FollowFollow Marketing for accountants: Is now the right time? As this is such an unprecedented time, I am not going to pretend that I have all the answers right now. (I wish I did though!) But...
by Heather Townsend | 9, Mar 2020 | Client service
A 5-step guide to saying no to clients (without making them angry!) FollowFollow FollowFollow While saying “yes” to everything your clients ask of you may seem like a good business move, it can actually be far more detrimental to you and your firm’s level of service....
by Heather Townsend | 1, Oct 2019 | Business Development, Marketing, Popular articles - Winning bigger and better clients, Winning new business
Two things to check before you panic with your business development FollowFollow FollowFollow I was preparing for a call with a long standing client of mine. His agenda before the call indicated that he was very concerned about his billing in quarter 2 due to the...
