by Becky Rogers | 14, Dec 2020 | Account management, Content, Marketing, Winning new business
How to use the buying journey to win new clients (even in this turbulent time) FollowFollow FollowFollow The customer buying journey is what potential clients go through from the moment they discover your accounting firm until they decide to buy your service, and well...
by Becky Rogers | 30, Nov 2020 | Account management, Content, Marketing, Winning new business
How to get your firm out there and in front of your target audience in 3 simple steps FollowFollow FollowFollow All accountants are great with numbers, but not all accountants are great with marketing. In fact, I’d say the majority are in a similar situation...
by Becky Rogers | 28, Sep 2020 | Account management, Content, Marketing, Winning new business
3 simple marketing strategies your accountancy firm can use to attract exactly the right sort of clients in turbulent times FollowFollow FollowFollow Recessions are tough. It causes many accountancy practice owners to go into this fearful place where they tell...
by heather townsend | 20, Apr 2020 | Account management, Client service, Content, Events, Winning new business
7 things your accountancy firm needs to be doing with its marketing right now to ensure it survives the Coronavirus Crisis FollowFollow FollowFollow This week I received the an email newsletter from an accountancy firm I had never heard, using the panalitix platform...
by heather townsend | 2, Sep 2019 | Account management
The ultimate 6 must-do’s to politely reject client requests FollowFollow FollowFollow It’s really hard to say no to a client request, particularly when it involves an invitation for more paid work. Perhaps your schedule is full or they don’t align with your values and...
by heather townsend | 26, Aug 2019 | Account management, Client Management
2 fool-proof email templates for saying no to a client FollowFollow FollowFollow Saying “no” is daunting in itself, especially if you have to say it during a phone call or in person. With an email, however, you can take the necessary time to craft the perfect refusal,...
